How do you sell technology without the noise? The wearable market is crowded with screens and data overload. The goal was to launch Lumin not as a gadget, but as a high-end wellness accessory. We needed to shift the user's perception from tracking stats to reclaiming focus.


"Guidance, Not Interruption." We stripped away the technical jargon. Instead of focusing on sensors and battery life, the design language highlights texture, emotion, and flow.
Visualizing the Invisible. Lumin works through haptic feedback (vibrations), which is hard to show on a screen. We used abstract, fluid imagery and clean lines to visualize the "Biometric Loop"—demonstrating how the device communicates without requiring a glance.



